Upside Commerce

Upside’s behavioral data engine creates a digital path to purchase that enables consumer brands to directly activate, monetize and reward influential online fans through personalized mobile promotions on a massive scale. Ineffective traditional media continues to die while the top 50 brands on Facebook have over 500 million fans of which 83% demand “special deals and offers” as their primary reason for liking a brand’s page. Using Upside, brands can unlock the huge demand created by their social media fans with real-time performance data—all at a fraction of the cost of their traditional media efforts. We will become the definitive technology platform converting online intention into purchases for consumer brands.