
About
Storyform is an online platform that quickly creates more engaging, immersive articles, that will help publishers improve monetization of their content through an integrated, profit-sharing, ad platform. Learn more at: http://storyform.co The average attention span of an online reader is 8 seconds. This lack of engagement has created significant challenges for publishers to sustainably monetize and engage their readers. Based on preliminary data, ads presented in the Storyform format are looked at 10x longer than average online display ads and users read almost 2x more of the content compared with typical web layouts. Storyform allows publishers to efficiently create more memorable stories on their domain that drive higher engagement rates. Online display ads are a $52B market, with expected growth to $75B in the next 1-2 years.